This Privacy Policy outlines the policies and procedures governing the collection, storage, and utilization of information by SURATM (“Company”) through the website www.suratm.com (“Website”) and email communication via info@suratm.com (“Email”).

Collection of Information: We may collect various types of information (“Your Information”) depending on your interactions with the Website and Services, which may include but are not limited to:

• Name
• Phone number
• Address
• Email ID
• Age
• Gender
• Location
• Language
• Shopping interests and preferences
• Date of birth
• PAN, GST number, Government-issued ID cards/number, Know-Your-Customer (KYC) details
• Browsing history, including URLs visited before and after using the Website
• Buying behavior

Use of Information: We collect and use Your Information for the following purposes:

• Facilitating order processing and purchases of products
• Providing relevant products and services, as well as suggesting and advertising appropriate products
• Monitoring, enhancing, and troubleshooting products and services
• Resolving user complaints and engaging with users
• Processing financial or sensitive personal information
• Storing information for optimization and training purposes
• Operating, enhancing, and developing the Website and Services
• Researching user demographics, interests, and behavior

Cookie Policy: We utilize cookies and similar technologies to collect information when you access or browse the Website. Cookies help us remember your preferences, ensure security, analyze user interaction, and improve your experience on the Website. We may use cookies for authentication, security, insights measurement, feature enhancement, performance evaluation, analytics and research, and advertising purposes. You can manage cookie storage through your browser, but disabling certain cookies may limit your access or use of the Website.

Consent: By accessing and/or using the Website and/or Services, you agree to the collection, storage, and use of Your Information as described in this Privacy Policy.

Disclosure and Transfer of Information: We may disclose or transfer Your Information to third parties, including marketing agencies and service providers, to improve your access to our services, comply with applicable laws, or fulfill legal obligations.

Security: We implement reasonable security practices and procedures to safeguard Your Information, but we cannot guarantee absolute security. We are not responsible for the security of third-party websites or resources accessed through the Website or Services.

Grievance Officer: For any grievances or concerns regarding the processing of Your Information, you may contact our Grievance Officer at info@suratm.com.

Changes to the Privacy Policy: We reserve the right to update or modify this Privacy Policy at any time. Changes are effective upon posting on our Website. It is your responsibility to review the Privacy Policy periodically.

By using the Website and Services, you acknowledge that the collection, storage, and use of Your Information are governed by this Privacy Policy.